Welcome to my Blog!
This space is a curated collection of my work—from copywriting projects and client collaborations to published news articles and personal blog contributions. Whether you’re here to explore brand storytelling, dive into local features, or just see what I’ve been working on lately, you’re in the right place. Thanks for stopping by!
Why Isn’t My Current Agency Taking a Proactive Approach to Supporting My Website?
Are you frustrated by a lack of proactive support from your website agency? Good news, you’re not alone. Many businesses are stuck in a reactive cycle—only hearing from their agency when something goes wrong. But why is this happening? Let’s dig into the common...
Grand openings: A look at 3 new eateries in Spring Lake
Three new restaurants have opened in downtown Spring Lake in recent months, each bringing its own flavor to the community. These new ventures are Mia's Village Eats, Dr. Rolf's Barbeque, and Hamburger Mikey. Courtesy of Mia's Village Eats. Alex and Brad Ashcraft,...
Why Does My Current Agency Keep Changing My Assigned Team?
We’ve all been there, right? You finally find an agency that gets you, the stars align, and you connect with that one Account Manager, Project Manager, or essential resource who just “gets” your business. They remember the details, they’re on top of things, and you...
Why Does My Budget With An Agency Partner Run Out So Quickly?
Managing your budget can be a bit of a rollercoaster, especially when you’re so focused on tackling projects and getting things done that keeping an eye on your budget slips through the cracks. If your budget seems to be disappearing faster than expected, you’re not...
Strengthening Your Team Through Employee Advocacy: Insights from an Account Manager at 3 Media Web
Companies constantly seek unique ways to stand out in today’s digital landscape, where fierce competition and brand reputation are everything. While flashy marketing campaigns and sleek websites certainly play a role, one often overlooked aspect of building a solid...
Putting Clients First: How Advocacy Strengthens Our Team and Yours
In the bustling realm of digital marketing and web development, where every pixel counts and each line of code shapes an online presence, the significance of client advocacy cannot be overstated. As an Account Manager at 3 Media Web, I’ve witnessed firsthand the...
Spring Lake Sparkle Festival makes a dazzling return
The Spring Lake Sparkle Festival has returned in 2022, bigger and better than ever. The waterfront community has been transformed into a winter wonderland of holiday lights, sights, and sounds.
Spring Lake health educator’s wellness events raise funds for community causes
Giving back to the community creates a sense of unity and encourages positive change, and a Spring Lake resident has gone above and beyond on her journey to make a difference.
Thousands flock to Grand Haven for Coast Guard Festival
In celebration of the United States Coast Guard service members, Grand Haven hosted its annual Coast Guard Festival from July 29 to August 7.
Long-awaited Tanglefoot Park opens with ribbon-cutting
Marking the culmination of years of work, Spring Lake residents celebrated the opening of the long-awaited Tanglefoot Park on Friday at a ribbon-cutting ceremony.
Grand Valley faculty showcases evolution of tech in new media technology exhibit
Technology plays an ever-increasing role in our daily lives and is constantly changing and evolving. But what happens to outdated technology after a new version is created?
Sexism in Journalism
Sexism is a centuries-old problem for women of all ages and backgrounds. Women who work in the journalism field are no exception and every day these women work to combat these issues.
How a Westside scholarship program is changing the way local students view life after high school
Challenge Scholars provides a way for families on Grand Rapids’ West Side to cover the costs of education after high school. Photos by Adam Bird of Bird + Bird Studio. Post-secondary education has become increasingly expensive over the years. According...
Youth drop-in center HQ evolves with commitments to local partnerships and expansion of services
HQ is a drop-in center for youth who don’t have a safe place to call home, are sleeping outside, or just need a safe place to connect with caring adults.